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"Mr. Scheibeler's book is a chilling portrayal of the process by which intelligent people can persist for years in pursuing the Amway dream while making no money. It is all the more significant because he earned his way to one of the highest distributor levels in the Company....I learned of similar experiences from ex-distributors when I interviewed them for the State of Wisconsin's Amway litigation in the early 80's. Such conditioning may explain why the tax returns (obtained for this litigation) of all active Wisconsin Direct Distributors, the company's top 1%, showed an average net income of minus $900. Why did these men and women persist....under these economic circumstances? Eric Scheibelers book answers this question for those whose minds are clear enough to read
its pages."

– BRUCE A. CRAIG, retired Assistant Attorney General,
Wisconsin Department of Justice - Office of Consumer Protection
(This statement is my own and
not that of the
State of Wisconsin)



I am not a person who “tried” Amway and failed but rather someone who built the business with great passion and enthusiasm to the coveted Founder’s Emerald level. After nearly a decade of recruiting many good, honorable people into “the business”, including my own father, I made disturbing discoveries.

After a decade of investing in this, I was the last one on earth who wanted to discover and then document nearly a 99% loss rate for consumers induced to “invest in their own Amway business”.

I was a loyal, trusting IBO for almost a decade, building an international
Amway / Quixtar business. Following protocol, I relayed these facts directly to Amway / Quixtar corporation senior management and the shocking events that followed revelations of IBO deception are chronicled in detail in the free book Merchants of Deception.

Why have Dateline NBC, Business Week, Forbes, ITV (Europe) and others interviewed me regarding Merchants of Deception? That answer and many more are in the book itself.

Here is what the experts are saying about the book...

Free Documentation-Rich Book!
If you have ever been recruited into (or have a loved one involved with) one of the Amway motivational organizations, you can now learn from experience – someone else's – and it's far less expensive.
DOWNLOAD THE BOOK NOW,
...then come back and read to read current news and legal updates
UPDATES

UK Government v. Amway Case Update

UK Justice Norris did not shut down Amway as requested by government officials but found in 2008 that out of an IBO population of 33,000, “only about 90 made sufficient incomes to cover the costs of actively building their business”.

Download your copy of the free book and read the roller coaster story of a distributor
(a former Federal Auditor) and his family as they pursued what they thought was the American Dream. Learn the secrets he discovered as a high level insider and do due diligence before investing. Visit Amway.com and review their literature and make your own decision based upon the documentation.




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CLICK HERE

The book is in Adobe Acrobat .PDF format and compatible with both Macintosh and PC computers.
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Read Quotes and Reviews on the amazing book
Merchants of Deception
 
Copyright © 2004 - 2008 merchantsofdeception.com. The commentary on this site is my personal opinion based upon
detailed research and almost a decade of involvement building a global Amway business.